Office* rebrands as The PA Show with renewed commitment to essential market and staff
Mash Media has today announced that Office* has been re-launched as The PA Show with immediate effect. The show will continue to take place at Olympia London on February 26th and 27th 2019 and be co-located with International Confex and Event Production Show. The two day event is dedicated to the development and education of PAs, EAs and of employees in Executive Support roles along with fostering the growing market of Virtual Assistants.
Liz Agostini, newly re-appointed Event Director, comments: “Office* has been a tremendous success for many years and has cultivated a strong support group within the market that has enjoyed key training, education, networking and new business opportunities. The role of the PA and those in executive support roles has changed immensely over recent years to position these staff into essential roles in every business. The PA of today plays an active role in significant company decisions on purchasing, office environment, events and helping shape the future of the business, whilst also providing valuable support to senior management. We feel, and the market has spoken as well, that as the only two-day exhibition dedicated to this market in the UK, the time is right for the name of the show is dedicated to them directly.”
Agostini continues: “Whilst we have exciting plans for the look and feel of the show and how we make the event more interactive for our visitors, the core elements of high quality CPD training and aspirational key note presentations will remain. Having run the show for two years under the Office* name, we are looking forward to showing what the show can become over the next few years.”
